Alpha Kappa Psi
Executive Board | Director of PR | November 2021- November 2022
I served as the Director of Public Relations for the Chi Psi Chapter of AKPsi. I led a successful rebrand and implemented an integration of systems to improve efficiency in quality of content.
In this role, my camera was like a superpower. It helped me tell the story of our business fraternity to anyone I had the opportunity to bring into our world. The photos I took at the regional leadership event specifically embodied our core values of service and brotherhood.
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I designed this logo with a few key components in mind:
- the Brooklyn Bridge an integral part of the first chapter started at NYU
- the official seal of AKPsi
- the color Navy and Gold
When I was appointed director of public relations, I saw an opportunity to create a clearer voice for our organization on social media. I wanted members to feel empowered to share their stories and find learning opportunities to share with their peers. I found ways for members of our chapter to share their professional development journeys and the steps they took to get there.